With Pride Month here again, it's essential for businesses to recognise and respect the significance of LGBTQ+ Pride and the ongoing fight for equality. By incorporating Pride into your marketing strategy, you have an opportunity to show your support, foster...
Blog
Why Not Putting All Your Eggs in One Basket is Essential for Digital Marketing Success
It's easy to get caught up in the latest trends and platforms that promise instant success when it comes to social media. However, relying solely on one marketing channel or strategy can be a risky endeavor. In this blog post, we'll explore the importance of not...
Website Launches: April 2023
We can safely say this month has been very agricultural, with the launch of two more websites for local shows here in Wales. Take a look below at the three websites we launched this month: Sioe Nefyn Show The first show of the season in Wales, we were delighted to...
5 Quick Fire Top Tips When It Comes to Social Media
Social Media is an amazing tool that can be used to reach anyone, creating meaningful connections with potential and present customers. However, there is a lot to social media, and some can find it overwhelming – but don’t panic, understanding social media needn’t be...
Website Launches: March 2023
A really nice month in terms of diversity of websites launched, and ones we're working on in the background. This month we launched a website for a share campaign, a community council and an agricultural show! Owain Glyndŵr The OG in Corwen is currently up for sale,...
What is Wrong With My Reach?
We all get times on our account where for some reason our reach is suffering. We often turn to things such as algorithms or shadow bans as a reason, lamenting on how the Insta algorithm is against us! Sure, to a point it is. It’s no secret that Facebook favours ads...
How to Build Brand Trust
How people perceive you and your business is a big deal, as not only does it affect your reputation, but it also affects whether it’s successful or not. In fact, brand trust is so important, that a 2019 Edelman Survey concluded that 81% of customers say they will only...
What’s the Difference Between Paid and Organic?
When it comes to building up your social media, it’s important to utilise all the tools available to you. The best way to ensure your content has the best reach, engagement and impact is to be consistent and balanced with your content. The easiest way to look at this...
Website Launches: February 2023
February was a busy month when it comes to our website launches, for clients from Beddgelert to Llandeilo! Take a look below: Greener Edge Sustainability This was a really exciting brief - go big, bold, have fun. A bilingual, WordPress website for Stu from Greener...
How to create a social media campaign
Creating a social media campaign can be a great way to engage with your audience, increase brand awareness and ultimately drive more traffic and sales. Here are a few tips to help you create a successful social media campaign: Set your goals The first step in creating...
How to up Your Instagram Game
Instagram is a great platform, and perhaps I’m biased as it’s my favourite platform, but it has a lot of potential if you know how to use it well. Many people are able to make their living off of Instagram and garner a lot of success from it – as someone who has been...
How Your Social Media is Going Wrong
Using social media as a part of your digital marketing strategy is essential when it comes to promoting your business in this day and age. Whether you’re an influencer, creator or a plumber, not taking advantage of social media puts you at a disadvantage when it comes...
The Importance of Video in Business
It’s no hidden fact that in today’s world of marketing and social media, video is indeed king. Statista’s data as of January 2022, listed the top six most popular social media platforms for business, and two of them, that’s a quarter, were video centric (yes, that’s...
Website Launches: January 2023
It takes time for businesses to get 'back to work' after the Christmas holidays, and so for us, January is not typically a busy month when it comes to website launches. We expect more enquiries and discussions on projects already on the go. So, for January 2023, we...
Banned Hashtags
Hashtags are an important part of business strategy on Instagram, as it allows you connect with wider audiences, trends and get seen. However, it is very important that you remain up to date with which hashtags you can use, and which ones you cannot, as using a banned...
ContentCal Alternative – Publer
Social media scheduling tool ContentCal is closing at the end of March 2023, much to the dismay of many businesses who have chosen to use this tool. There's a whole wealth of tools out there to use for social media scheduling, and I can tell you, we've tried a lot of...
Guestlink is Closing Down
The ability to take online bookings for holiday cottage owners and small B&Bs is essential - which is why news of Guestlink closing down is a real shock. We've worked with holiday cottages, B&Bs and hotels for over 10 years on their websites and digital...
The Bear and the Hare – Why it’s Still my Favourite Christmas Ad of all Time
Now that December is here and the yearly John Lewis advert has been out a few weeks, I felt like it was a time to reflect on Christmas adverts past and present. Whilst I do adore the most recent in the long line of John Lewis adverts, and Edgar the Dragon (2019) was a...
New Website Launch: Tir Canol
The new website for Tir Canol launched last week, and we've been really happy to work alongside them on the new design. Tir Canol is a community that's designing and providing positive outcomes for nature and people through their use of land and sea. The website works...
Is Your Website Responsive?
Websites have come a long way in their relatively short history. Since the early 90s, websites have gone from extremely simple information sheets to dynamic, vibrant works of art full of graphics and videos while providing plenty of information. It’s not just websites...
Mastodon: The “Twitter Alternative”
We’re all by now familiar with the current climate on Twitter – with Musk’s takeover having sparked huge controversy on the site amid mass bannings, firings and parody accounts since his new reign began. Whilst hashtags such as #TwitterMigration and #TwitterExodus are...