Once again, a new version of WordPress is released, and is now available to update on your website, but what's new? We always recommend going to the latest version of WordPress purely because of the security and bug fixes that are included, however there's always some...
The fast paced Twitter can seem like a different world to Facebook or Instagram, but it's still important if you run a business, and are looking for platforms to expand your reach on. When it comes to Twitter, well, we'd be the first to admit that it won't suit every...
Remember back in school, when it was drilled into you that copying (or plagiarising) from your friends or from books was bad? So why have so many website managers and small business owners slipped back into the habit? We see it often, you'll be reading a couple of...
Social media managers rejoice! Twitter is testing out a new option that means you'll be able to switch accounts within the reply process - so you won't need to go to switch account and then find the tweet/thread to comment on. It's going to be a bit similar to...
Last Friday we were up in Wrexham at the Catrin Finch Centre for the regional finals of the Rural Business Awards 2019 - Wales and Northern Ireland. We had been shortlisted for the Best Media, Digital or Communications Business across the region and were absolutely...
If you didn't manage to catch our article in the October edition of the Aberystwyth EGO, don't panic! We looked at content ideas for social media: It can sometimes feel like a bit of a struggle coming up with content ideas for your social media, so this month, I...
We all know that social media is pretty full on all of the time. If you're like us, you'll be bombarded all day from every angle - Twitter, Facebook, LinkedIn, SnapChat, Instagram... and that's not even the end of the list. We've also talked a lot about the "social...
If you open a business account on Instagram, you'll find that the platform has a lot to offer to help you with promotion and exposure. In fact, Instagram rolls out features to help businesses a lot, so it's got a lot of options to get you out there, in front of your...
If you run a Facebook page, you may have seen the new notification at the top letting you know that the grey badges (which verified your business as real) will soon be going! Apparently, Facebook has decided after feedback from the masses, that having two ticks (blue...
We launched a new website while away on annual leave, for Hydroschemes, a business from Aberaeron. A bilingual website, but with a difference! The owner Kevin, wanted this website to be both in English and Japanese! Easily done from a development point of view, if a...
With any new business and new website launch, one of the first questions is always - what domain name do you want? Seems easy to us, but actually, it can be a minefield. You have to make sure that the domain name fits well for your business. Make it easy to type -...
The September EGO digital column, if you're in Aberystwyth or Aberaeron you may have read this already! A lot of people use “Stories” on their social media platforms (it’s a feature common to Instagram, Facebook, YouTube and more), and it’s a trend that just keeps on...
Branding is super important for your online presence. It's not just about first impressions either, but the strength of your brand online will increase trust and loyalty as time goes on. What's in a brand? I've certainly written about this a lot before, but it's just...
Do your social media activities affect the SEO for your website? No (not now). Google doesn't rank your social media and then put this against your SEO, but social media content does get indexed (and thus directing traffic to your business indirectly), it does help...
I have two or three favourite sayings, and "be the guru" is one of them (the other two, if you are interested are "be more you" and "just do it"!). I remember coming across this term a few years ago on the internet while I was temping in a letting agents (this is a...
The August EGO digital column, if you're in Aberystwyth or Aberaeron you may have read this already! If you run a business and have an active presence online, you should be thinking about Instagram and using stories. Instagram is often referred to as a social media...
We're absolutely delighted to have made the Top 100 small business list for Small Business Saturday this year. The list draws from every corner of the UK to show the great variety and vibrancy of businesses across the country, and in the run up to Small Business...
Most businesses are by now on social media, but perhaps you still find it a bit difficult to know what to do online, and if you're not on it at all, perhaps you aren't sure as to the benefits? The majority of businesses are now to be found on social media. In fact,...
There's always lots going on in the world of Tech, so it's great to be able to take a bit of a time out and scour around for some interesting tech news to share. This week, well, it's very varied! Unexpected tweeting devices The fake Tinder date Switching off on...
Last week we were at the National Eisteddfod of Wales, which this year was held in Conwy County just outside of Llanrwst. Although we visit the Eisteddfod every year (and often competing in choir competitions), it was our first year to attend as a business with a...
Here's our weekly tech roundup for last week, where there was plenty go on! Next week we'll be skipping the Tech Tuesday as we'll be at the National Eisteddfod in Llanrwst all week, if you're there, come and say hi! So what's the most interesting tech news for us this...
One of our favourite things - colour design theory! It's actually quite a minefield, but can be sorted into some basic categories: Colour Wheel Colour Harmony How colours are used The Colour Wheel The colour wheel is created by using the primary colours (red, blue,...
Have you ever stopped to consider how colours work together? Perhaps you've never considered why a business has chosen the range of colours in their logo, or across their branding? It all boils down to colour design (theory). The theory behind colours explore how they...
It's always good to have a clearout and declutter, we even blogged about this back at Christmas. I decided yesterday evening to have a good clear out on a Twitter profile we have, cutting down on those we follow to make sure our timeline is full of information and...