Once your website is live, there are important things you need to do on a monthly basis to keep it running well, especially if you are using a content managed system (CMS) like WordPress or Drupal.
CMS’s like WordPress are constantly being updated – including the core systems, any plugins installed on your website and even the theme. The updates are often for security reasons but can also include additional features too.
These updates are often neglected, and if they are, plugins can stop working properly, or you can be exposed to serious security issues. Keeping all aspects up to date means reducing these risks, and also ensuring you won’t need to ask for a developer’s time to fix problems further down the line.
- Page load speeds
- Reducing image sizes
- Looking at page meta data
- Analysing website performance
- Improving accessibility
It’s important to give your website regular attention to ensure it runs effectively. The older websites get, the slower and more bloated they can become. Keeping on top of your website optimisation not only helps your SEO, but also ensures your users and customers can enjoy their experience.
Website optimisation covers a whole range of aspects, from ensuring your plugins and theme are all up to date, to the meta data associated with your pages (and especially new pages you may have created) and more.