Over the past year, many individuals, businesses, and organisations have been moving away from Wix. Some are making the switch because of practical concerns — wanting more control, better SEO tools, or the ability to scale without restrictions. Others are doing so to support the growing boycott of Wix, which is being encouraged by campaigners due to concerns about the company’s corporate connections and affiliations. It’s about ethics and aligning their choices with their values.
At Gwe Cambrian Web, we believe the tools we use should reflect our values. We care about being an ethical business, and we make conscious choices about the platforms we recommend to our clients. For us, that means not using Wix — and instead building our websites with WordPress, which offers complete freedom, ownership, and long-term flexibility.
And, crucially, it’s the perfect platform for creating professional bilingual websites in English and Welsh.
True Ownership of Your Website
With Wix and other closed-platform site builders, you don’t really own your website in a traditional sense. Your content sits within their ecosystem, and moving it elsewhere is difficult — often requiring a full rebuild from scratch.
WordPress.org (the self-hosted version) is different. Your content, your design, and your data are entirely yours. You can choose any hosting provider, make your own backups, and migrate whenever you want. That’s genuine ownership — and it protects your investment in your website.
Bilingual Websites Without Limits
We work with clients across Wales who need their websites available in both English and Welsh. Wix’s multilingual tools are basic, and often result in awkward workarounds that don’t feel seamless for visitors.
WordPress, by contrast, has powerful multilingual plugins like WPML, Polylang, and TranslatePress that allow us to build fully bilingual sites where users can switch languages with a single click. We ensure both versions of your site are equally polished, properly optimised for search engines, and fast-loading.
Complete Design Freedom
Wix offers pre-designed templates and a drag-and-drop editor, which is fine for basic websites. But when you want something specific — whether that’s a custom booking system, a member portal, or a unique visual identity — those limits become frustrating.
With WordPress, we can start from a blank slate or customise an existing theme, integrate thousands of plugins, or even build bespoke functionality from scratch. The result is a site that works exactly as you need it to.
Scalability for the Future
Your website shouldn’t box you in. Wix packages often require costly upgrades as you grow — and sometimes still don’t allow the advanced features you need.
WordPress scales effortlessly. Whether you’re running a one-page portfolio today or plan to manage a large e-commerce store tomorrow, the platform can handle it. Adding new sections, tools, or even entire new languages is straightforward.
SEO That Works in Both Languages
Search engine optimisation (SEO) is vital for bringing in new customers — and in Wales, that means optimising in both English and Welsh. Wix has improved its SEO tools over the years, but it still can’t match the fine-grained control WordPress offers.
With WordPress, we can optimise everything from your metadata and image alt text to your site structure and internal linking. We can even add advanced schema markup so Google understands your content better, helping you rank higher.
Open Source, Secure, and Future-Proof
WordPress powers over 40% of all websites worldwide and is supported by a massive, active community of developers, designers, and security experts. It’s open-source, meaning no single company “owns” it — and it’s constantly being improved with new features and security updates.
Unlike Wix, you’re not at the mercy of one company’s decisions about pricing, policies, or features. You decide where and how your website is run.
Why the It Matters to Us
At Gwe Cambrian Web, we don’t just choose WordPress because it’s technically superior — we choose it because it reflects our values. We care about building our business ethically, and that includes making informed choices about the technology we use.
We understand that for many people, the boycott of Wix is about standing against certain political and corporate affiliations. For others, it’s simply about avoiding dependency on a closed platform. Either way, moving to WordPress is not only an ethical choice — it’s a smart business decision.
The Bottom Line
Whether your reason for moving away from Wix is practical, ethical, or both, WordPress offers more control, flexibility, and room for growth than any closed-platform builder.
At Gwe Cambrian Web, we use WordPress to build stunning, functional, and fully bilingual websites for clients across Wales and beyond. If you want a website that works brilliantly in both English and Welsh — and that reflects your values as much as it reflects your brand — we’d love to help you make the switch.
