The relationship between web design and search engine optimisation (SEO) is not just complementary – it's integral. The design choices you make for your website can significantly impact its search engine rankings and overall visibility. In this blog, we'll take a look...
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Using Live for Your Business
Much has changed since the first television was invented near 100 years ago, perhaps not least of all, the way we consume live content. Gone are the days where all we could watch was the BBC from 9AM – 11PM – now we have a plethora of live TV and video at our expense,...
Managing Multiple Social Media Accounts Effectively
As a social media manager, you find yourself managing MANY social media accounts, and not just per client, but some clients will often have more than one for their brand. In fact, a Twitter survey concluded that on average, social media managers are often running 40...
Social Media Jargon: What’s It All About?
If you’ve ever received an analytics report or gazed at the account of many a digital marketer, you may have come across a few words that had you thinking: what? And we’re not talking the words “story” “reel” or “tweet” (though we accept even these words may be...
Threads: Meta’s Response to Twitter
Move aside Mastodon, Mark Zuckerburg claims to have the true rival to Twitter. There seems to be one after another these days, vying for the hole that Twitter seems to slowly leave behind, from paid verification, to now limiting non-verified users to just being able...
Website Launches: June 2023
Half way through the year and we launched 6 websites this month. Always a sign that summer is on the way, as businesses rush to get their websites out there before taking some time away from the screens (and we don't blame them!). Take a look below at the websites we...
Awareness Days: Why They Should be a Part of Your Digital Strategy
Awareness Days, everyone knows them. Pride Day is today (28th June! Also my birthday, a double whammy!) Christmas Jumper Day is on the 8th December this year, Star Wars Day (May the Fourth be with you!) - yes, they’re Awareness Days, and they’re a great opportunity to...
Authenticity: What is it and is it Important?
We’ve all heard it, and here at Gwe Cambrian Web, we have certainly preached it. The words “Authenticity” or “Genuine” are often tossed around as ways to boost your social media presence and business gravitas, with people often saying that getting to know who they’re...
News and Social Media: How to Navigate it
Many often say that one of the greatest benefits of social media is that it allows the world to see things that might have once been hidden behind closed doors. From showing us the sometimes difficult and heart-breaking truths of the Russian/Ukraine conflict, to the...
Our Green Growth Pledge
The Green Growth Pledge has been put in place to help Welsh businesses take pro-active steps towards improving their sustainability, demonstrating their positive impact on the people and places around them, as well as creating a community of forward-thinking...
Celebrating LGBTQ+ Pride Responsibly: Integrating Diversity and Inclusivity into Your Marketing Strategy
With Pride Month here again, it's essential for businesses to recognise and respect the significance of LGBTQ+ Pride and the ongoing fight for equality. By incorporating Pride into your marketing strategy, you have an opportunity to show your support, foster...
Website Launches: May 2023
Time flies when you're having fun... another month and two more websites launched. This month, we launched a website for RFVS (see below), which different to our usual, was a rebuild of a previous website, like for like. Find out more below! Raw Feeding Veterinary...
Why Not Putting All Your Eggs in One Basket is Essential for Digital Marketing Success
It's easy to get caught up in the latest trends and platforms that promise instant success when it comes to social media. However, relying solely on one marketing channel or strategy can be a risky endeavor. In this blog post, we'll explore the importance of not...
Website Launches: April 2023
We can safely say this month has been very agricultural, with the launch of two more websites for local shows here in Wales. Take a look below at the three websites we launched this month: Sioe Nefyn Show The first show of the season in Wales, we were delighted to...
5 Quick Fire Top Tips When It Comes to Social Media
Social Media is an amazing tool that can be used to reach anyone, creating meaningful connections with potential and present customers. However, there is a lot to social media, and some can find it overwhelming – but don’t panic, understanding social media needn’t be...
Website Launches: March 2023
A really nice month in terms of diversity of websites launched, and ones we're working on in the background. This month we launched a website for a share campaign, a community council and an agricultural show! Owain Glyndŵr The OG in Corwen is currently up for sale,...
What is Wrong With My Reach?
We all get times on our account where for some reason our reach is suffering. We often turn to things such as algorithms or shadow bans as a reason, lamenting on how the Insta algorithm is against us! Sure, to a point it is. It’s no secret that Facebook favours ads...
How to Build Brand Trust
How people perceive you and your business is a big deal, as not only does it affect your reputation, but it also affects whether it’s successful or not. In fact, brand trust is so important, that a 2019 Edelman Survey concluded that 81% of customers say they will only...
What’s the Difference Between Paid and Organic?
When it comes to building up your social media, it’s important to utilise all the tools available to you. The best way to ensure your content has the best reach, engagement and impact is to be consistent and balanced with your content. The easiest way to look at this...
Website Launches: February 2023
February was a busy month when it comes to our website launches, for clients from Beddgelert to Llandeilo! Take a look below: Greener Edge Sustainability This was a really exciting brief - go big, bold, have fun. A bilingual, WordPress website for Stu from Greener...
How to create a social media campaign
Creating a social media campaign can be a great way to engage with your audience, increase brand awareness and ultimately drive more traffic and sales. Here are a few tips to help you create a successful social media campaign: Set your goals The first step in creating...
How to up Your Instagram Game
Instagram is a great platform, and perhaps I’m biased as it’s my favourite platform, but it has a lot of potential if you know how to use it well. Many people are able to make their living off of Instagram and garner a lot of success from it – as someone who has been...
How Your Social Media is Going Wrong
Using social media as a part of your digital marketing strategy is essential when it comes to promoting your business in this day and age. Whether you’re an influencer, creator or a plumber, not taking advantage of social media puts you at a disadvantage when it comes...
The Importance of Video in Business
It’s no hidden fact that in today’s world of marketing and social media, video is indeed king. Statista’s data as of January 2022, listed the top six most popular social media platforms for business, and two of them, that’s a quarter, were video centric (yes, that’s...