Ah, the familiar sight – you’re staring at a blank document with lots to say and no way of saying it or, arguably worse, you have nothing to say at all. We’ve all been there, whether it was that 10,000-word essay due about six hours from now or trying to write that...
If you didn’t know, Google and other search engines often tweak and change their algorithms to improve how search results are delivered, and for the most part, these search engines often don’t tell us when they do these changes. For the most part! Google is usually...
Web designers often talk about ‘SEO’, or search engine optimisation which is essentially giving the best chance to your website of appearing higher in the search engine results. A huge part of that is Local SEO. Local SEO is a search engine optimisation strategy that...
Whenever you spent time, energy or money on your online presence, you should make sure you look at the insights and analytics. Why? So that you know that what you are doing is working, or perhaps that the content you are spending time creating is being digested by...
The new year is a great time to evaluate your online presence and renew the energy you put into your online marketing. You might have a website, but it isn’t getting you any sales? Or perhaps you spend a lot of time posting on your Instagram profile but that isn’t...
Whenever we look at analytics on a website, the bounce rate is always one we analyse – one we always include and remember to look at. This little statistic can tell us so much about the website, or the landing page, and what we want to do, is get the percentage...