Web designers often talk about ‘SEO’, or search engine optimisation which is essentially giving the best chance to your website of appearing higher in the search engine results. A huge part of that is Local SEO. Local SEO is a search engine optimisation strategy that...
SEO
Browse our blogs, covering a whole host of categories, or filter by our most popular categories listed below.
Caring About the Right Analytics
Whenever you spent time, energy or money on your online presence, you should make sure you look at the insights and analytics. Why? So that you know that what you are doing is working, or perhaps that the content you are spending time creating is being digested by...
What is an online presence?
The new year is a great time to evaluate your online presence and renew the energy you put into your online marketing. You might have a website, but it isn’t getting you any sales? Or perhaps you spend a lot of time posting on your Instagram profile but that isn’t...
Top Tips to Reduce Your Bounce Rate
Whenever we look at analytics on a website, the bounce rate is always one we analyse - one we always include and remember to look at. This little statistic can tell us so much about the website, or the landing page, and what we want to do, is get the percentage value...
Google My Business
If you have a business (online or bricks & mortar), then making sure you use Google My Business should be an essential part of your online marketing, and it’s one that many people aren’t aware of. Google My Business is a free tool that Google offer, which lets you...
October Webinar Series
Our webinars over 'lockdown' were so popular, we decided that actually it's something we really want to carry on with! So, while we had a break over August and September, our free webinar series will return on the 1st of October 2020, to April 2021. Based on the...
Why an Accessible Website is Important
Accessibility is more and more essential when it comes to website design and development, especially with recent Government guidance when it comes to public sector / council websites (changes due 2020!) . Let’s take a look at what the term means, and why it’s...
Is Backdating Blog Posts Bad for SEO?
Keeping up with consistently writing and publishing blog posts to your website can be hard - especially if you're a small business. You're probably already juggling the day to day, the accounts, enquiries, book-keeping, marketing etc. Blogging can end up fairly low...
Social Media and SEO
Do your social media activities affect the SEO for your website? No (not now). Google doesn't rank your social media and then put this against your SEO, but social media content does get indexed (and thus directing traffic to your business indirectly), it does help...
Why should your business work on SEO?
In a world where social media is high on the priority list, many small businesses or organisations forget about the importance of search engine optimisation (SEO). So, we wanted to provide a short blog post with some stunning SEO facts, that will make you re-evaluate...
How Long Should a Blog Post Be?
Clients often ask us what can they do to "get better results on Google?"... and one of our recommendations is blogging. It's a fairly easy tick in the box of updating some content on your website, which search engines like Google want to see. Question two usually...
Be More You
Be More You is our motto for 2019, but what's it all about? It's about making your brand authentic, which is a topic we've mentioned quite a few times over 2018 and something we're growing ever passionate about - especially when working with a range of small...
Google Medic: Algorithm Changes
As we welcomed in September 2018, there's a lot of chatter online about the latest large update on Google algorithms that was rolled out on the 1st August 2018 - this latest update being dubbed Google Medic. So Google will change and tweak their algorithms on a daily...
What can I blog about?
I recently wrote a blog about whether or not you should be blogging, as a business or sole trader, and the answer is yes. So, what can you blog about? The world is literally your oyster. Firstly, tweak your thinking about what a blog is - so many of our clients think...
Do I need to blog?
I popped in on a client yesterday just outside of Aberystwyth to have a chat about some design concepts for their new website. As we got further into our chat, I asked the clanger... "And will you be blogging?" It's almost like 5 words that instantly create fear, did...