Browse our blogs, covering a whole host of categories, or filter by our most popular categories listed below.
One of our big aims this year is to make sure we really utilise Instragram Reels, and probably TikTok to reach a new audience, and help educate the audience we already have with some fun content. With that in mind, we thought it would be useful to share a blog with...
Our webinars over 'lockdown' were so popular, we decided that actually it's something we really want to carry on with! So, while we had a break over August and September, our free webinar series will return on the 1st of October 2020, to April 2021. Based on the...
We’ve been working on a handy PDF for businesses who use social media, with plenty of tips and advice to help you boost your social. We look at four of our favourite platforms – Facebook, Twitter, LinkedIn and Instagram, offering tips and advice on each. We hope you...
If you open a business account on Instagram, you'll find that the platform has a lot to offer to help you with promotion and exposure. In fact, Instagram rolls out features to help businesses a lot, so it's got a lot of options to get you out there, in front of your...
The September EGO digital column, if you're in Aberystwyth or Aberaeron you may have read this already! A lot of people use “Stories” on their social media platforms (it’s a feature common to Instagram, Facebook, YouTube and more), and it’s a trend that just keeps on...
Instagram is taking steps to curb bullying on its platform, in what is being dubbed an "anti-bullying tool". It certainly looks good, but will it work? We all know about those keyboard warriors across social media, sometimes it can feel like no matter what you say...
Big news coming in that Instagram are going to be testing hiding likes - it'll start off in different countries, and be interesting to see how to this works. Like for likes A popular trend with Instagram (and one we don't recommend) is the "like for likes" - a bit of...
What is shadow banning? Feeling alone on Twitter, like you're shouting into the darkness? For once, it might not be you. Your content might not be getting out there. You might be *looks around, whispers* shadow banned. But what is shadow banning? And how can it affect...
You've surely heard or seen an emoji on your travels around the internet, but how can you utilise these when marketing online? Emojis were originally used for fun, but in more recent years have firmly placed themselves as a global language. Statistics from 2017...
Did you notice the "downtime" across Facebook and Instagram the other day (it lasted just over 10 hours!)? It was a stark reminder to us as digital marketers not to put all of your eggs in one basket. Across the platforms (and others), brands were going crazy that...
We hear it over and over - "what can I post on social media?" Some might find creating content for social media channels quite easy, others may struggle. We've come up with some quick fire ideas, as well as some tips and advice. Quick Fire Ideas Introduce...
A recent question posed to us was how can a business stand out from the crowd on Instagram? When the platform calls simply for sharing images, it's hard to stand out as easy as it would be on Facebook and Twitter with post varieties. So, here are some of our top tips...