by Kerry Ferguson | Oct 18, 2019 | Digital Marketing, Facebook, Social Media
If you run a Facebook page, you may have seen the new notification at the top letting you know that the grey badges (which verified your business as real) will soon be going! Apparently, Facebook has decided after feedback from the masses, that having two ticks (blue...
by Kerry Ferguson | Sep 27, 2019 | Digital Marketing, New Website Launch, Website Design
With any new business and new website launch, one of the first questions is always – what domain name do you want? Seems easy to us, but actually, it can be a minefield. You have to make sure that the domain name fits well for your business. Make it easy to type...
by Kerry Ferguson | Sep 5, 2019 | Digital Marketing, Social Media
The August EGO digital column, if you’re in Aberystwyth or Aberaeron you may have read this already! If you run a business and have an active presence online, you should be thinking about Instagram and using stories. Instagram is often referred to as a social...
by Kerry Ferguson | May 24, 2019 | Branding, Digital Marketing
We talk a lot about branding, but perhaps it’s not clear what branding covers, and where your logo lies in that. Your logo is just a part of your brand (an important part, but just a part none the less), and so to get a good strong brand there are many other...
by Kerry Ferguson | May 6, 2019 | Digital Marketing, Website Design
Technology and fashion changes very quickly, so it’s only to be expected that your website will eventually need a refresh in its look, or a total start from scratch in terms of the technology it uses, or what functionality it can offer. That’s okay –...
